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Peak season marketing: Amazon advertising optimization diagnosis SOP

On the Amazon platform, sellers who adopt a white hat strategy typically rely on on on on site advertising to increase product visibility and sales. The following is an analysis of the causes of several common advertising problems and corresponding solutions: 1、 Reasons and solutions for low...

Peak season marketing: 2 aspects to help you achieve Amazon conversion rate

The factors that affect the conversion rate of listings can be divided into two categories: visible factors and subtle factors 1、 Explicit factors Quantity and quality of reviews: When the number of reviews accumulates to a certain extent, Amazon may automatically introduce new traffic to the listing....

The launch of Rufus AI shopping assistant

As an Amazon seller, the low price strategy has always been an effective means of attracting new customers. However, after raising prices, many sellers have found that their product sales have suddenly declined, which makes people wonder: has the Amazon platform made any adjustments? Faced...

Amazon Seller Global City Distribution Map!

Recently, SmartScout released a list of popular cities for Amazon sellers worldwide, with Shenzhen, China taking the top spot and Guangzhou following closely behind. Surprisingly, Putian made it to the top three. Other cities on the list in China include Dongguan, Xiamen, Zhengzhou, Chengdu, Quanzhou, Jinhua,...

Optimizing Your Amazon Listing: A Comprehensive Guide for Enhanced SEO and Sales

In the competitive world of e-commerce, optimizing your Amazon listing is essential to attract more customers, improve visibility, and ultimately drive sales. A well-optimized listing can significantly enhance your product's performance on the platform. This guide will walk you through the key steps to optimize...

How can novice Amazon operators become excellent?

As is well known, the fundamental logic of e-commerce is: traffic + conversion + profit margin = making money. For newcomers to the industry, the operational logic is straightforward and closely follows this formula. Newcomers focus on traffic, conversion rates, product pricing, and profits, ultimately aiming...

The secret to winning in Amazon’s peak season!

Amazon's peak season operation strategy is very important for sellers, especially during major promotional events like Prime Day, Black Friday, and Cyber Monday. The key to success in Amazon's peak season operations lies in a series of carefully planned and executed marketing strategies. An operational...

TikTok Ban or New Turning Point?

TikTok Ban or New Turning Point? Recently, TikTok faced a critical court hearing, marking the start of a new round of legal battles between the US government and the popular social media platform. The lawsuit, filed by TikTok and its creators against the US government, is...

Introduction to Amazon’s Halloween Sales Strategy

Amazon, the world's largest online retailer, has become a key player in shaping consumer behavior and expectations during seasonal sales events. One such event is Halloween, which has evolved from a niche holiday into a significant retail opportunity. As the digital landscape continues to evolve,...
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