05Oct
27Sep
How can novice Amazon operators become excellent?
As is well known, the fundamental logic of e-commerce is: traffic + conversion + profit margin = making money. For newcomers to the industry, the operational logic is straightforward and closely follows this formula. Newcomers focus on traffic, conversion rates, product pricing, and profits, ultimately aiming...
27Sep
The secret to winning in Amazon’s peak season!
Amazon's peak season operation strategy is very important for sellers, especially during major promotional events like Prime Day, Black Friday, and Cyber Monday. The key to success in Amazon's peak season operations lies in a series of carefully planned and executed marketing strategies. An operational...
26Sep
Top 10 Reasons for Sudden Decrease in Amazon Store Sales! Hurry up and conduct a self-examination~
When it Comes to Amazon, Sellers Are Most Concerned About Sales Volume Many times, sellers encounter sudden drops in sales of products that were previously performing well, leaving them puzzled about the specific reasons. I have summarized the main causes of declining sales, and it’s essential...
26Sep
TikTok Ban or New Turning Point?
TikTok Ban or New Turning Point? Recently, TikTok faced a critical court hearing, marking the start of a new round of legal battles between the US government and the popular social media platform. The lawsuit, filed by TikTok and its creators against the US government, is...
26Sep
Introduction to Amazon’s Halloween Sales Strategy
Amazon, the world's largest online retailer, has become a key player in shaping consumer behavior and expectations during seasonal sales events. One such event is Halloween, which has evolved from a niche holiday into a significant retail opportunity. As the digital landscape continues to evolve,...
08Sep
Amazon US Latest Announcement: Shipping and Processing Time Adjustment
Amazon's US site has released an important notice announcing significant revisions to the shipping and handling times for all goods shipped from outside the United States starting from October 25, 2024. This change will have a significant impact on merchants engaged in cross-border e-commerce business,...
03Sep
Optimization strategy for Amazon advertising without generating orders
1、 The key steps and timing of advertising optimization Attribution cycle of advertising Amazon advertising has a concept of attribution cycle, which simply means that it may take several days for buyers to click on an ad and make a final purchase. The attribution cycle of CPC...
26Aug
These products are about to be taken down! Large number of store defendants
As the big promotion in the second half of the year approaches, there is also a high incidence of rights protection cases. Recently, SKECHERS, a sports brand that achieved great success in trademark rights litigation and received a compensation of 7 million yuan, has once...
21Aug